Yamamoto and Owens bring fashion week to sports arena!

Palais OMNISPORTS de Paris-Bercy made it on the Fashion Week locations list this season for Yohji Yamamoto and Rick Owens Spring 2014 shows. IMG_3094
At outside arrivals Hip Hop star Iggy Azilea made an appearance at Yamamoto’s show, in Yohji-like model look, and hang out in the waiting crowd with fans. IMG_3142 While most of Yomji’s fans arrived to the show in long, layered, loose outfits in black, with only occasional touch of color, his Spring collection was color-rich, full of electric neons, with fewer black numbers.
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T shirt dresses with oversized belts, big pockets, sleek fitted jackets, asymmetric layered long multicolor skirts with transparent effects, fitted skirts with slits and mini numbers in crafty cuts made this line very appealing to young fashion forward audience.
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Along with Yamammoto, Rick Owens also booked his Spring 2014 presentation in Omnisports arena of Paris-Bersy and put together show that everyone keeps talking about. Owens decided to shock his fans by replacing 6 foot 10 tall skinny models with full-figure dancers from top hip-hop dance groups, that not only modeled his new collection but danced the show in high energy, martial arts like moves.

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The experiment certainly paid off – the crowd loved it and the show earned Owens high media attention! Way to go!

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